Agosto 2019 vol. 6 num. 1 - IV Encontro Nacional de Economia Industrial e Inovação

Artigo completo - Open Access.

Idioma principal

Política de Inovação na Era do Capitalismo de Plataformas

Neto, Victo José da Silva ; Bonacelli, Maria Beatriz Machado ; Pacheco, Carlos Américo ;

Artigo completo:

A economia digital deixou de ser setorialmente localizada. Pervasiva ao tecido econômico, sua lógica se impõe via processos de digitalização de serviços/produtos e difusão das plataformas como modelo organizacional. As alterações são substanciais em termos de lógica competitiva, mecanismos de inovação e atualização normativa. As plataformas trazem oportunidades e desafios para as economias nacionais. Em vista disso, organizações internacionais enfatizam a necessidade de atualizar políticas nacionais de inovação e diversos países tem estabelecido estratégias digitais. Neste artigo debatemos as principais características da economia digital e buscamos sua gênese na ‘nova economia’ dos anos 1990. Em seguida, apresentamos os principais pontos que fazem das plataformas digitais a best-practice organizacional da economia digital. Finalmente, discutimos aspectos da E-Digital, a estratégia de transformação digital desenvolvida pelo governo brasileiro: sua articulação com uma agenda política mais abrangente; definição de agência; visão de paradigma de inovação e compreensão do potencial e difusão da plataformização.

Artigo completo:

Download (PDF)

Palavras-chave: plataformas; plataformas digitais; plataformização; inovação digital; economia digital; política de inovação,

Palavras-chave:

DOI: 10.5151/iv-enei-2019-6.2-060

Referências bibliográficas
  • [1] Arbache, J. 2018. Benefícios e Desafios da Economia Digital Para o Desenvolvimento Econômico. In Pesquisa sobre o uso das tecnologias da informação e comunicação nas empresas brasileiras: TIC Empresas 2017. CGI.BR – Comitê Gestor da Internet no Brasil.
  • [2] Arbix, G., Miranda, Z. 2017. Políticas de Inovação em Nova Chave. Estudos Avançados, 31 (90): 49-73.
  • [3] Baldwin, C.Y., Woodard, J.J., 2009. The architecture of platforms: a unified view. In: Gawer, A. (Ed.), Platforms, Markets and Innovation. Edward Elgar, Cheltenham, UK and Northampton, Mass, pp. 19–44
  • [4] Bearson, D., Kenney, M, Zysman, J. 2019. New Work and Value Creation in the Platform Economy: A Taxonomy and Preliminary Evidence. BRIE Working Paper.
  • [5] Benkler, Y. 2006. The Wealth of Networks: how social production transforms markets and freedom. Yale University Press: New Haven/London.
  • [6] Boudreau, K. J. 2010. Open platform strategies and innovation: Granting access versus devolving control. Management Science, 56, (10):1849–1872. doi:10.1287/mnsc.1100.1215.
  • [7] Boudreau, K.J. 2012. Let a Thousand Flowers Bloom? An Early Look at Large Numbers of Software App Developers and Patterns of Innovation, Organization Science 23(5): 1409–142
  • [8] Boudreau, K., K. Lakhani. 2009. How to manage outside innovation: Competitive markets or collaborative communities? Sloan Management Rev. 50(4) 69–76.
  • [9] Brown, A., et al. 2016. Implementing a Mature Platform. In Brown et al, Digitizing Government: understanding and implementing new digital business models. Palgrave McMillan: Hampshire, UK.
  • [10] Brynjolfsson, E., McAfee, A. 2014. The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies. New York: W. W. Norton & Company.
  • [11] Brynjolfsson, E., McAfee, A. 2017. Machine, Platform, Crowd: Harnessing Our Digital Future. New York: W. W. Norton & Company.
  • [12] Carlson, B. 2004. The Digital Economy: what is new and what is not? Structural Change and Economic Dynamics, 15:245-264.
  • [13] Cenamor, J., V. Parida, J., Wincent. 2019. How entrepreneurial SMEs compete through digital platforms: The roles of digital platform capability, network capability and ambidexterity. Journal of Business Research, 100:196-205.
  • [14] CEPAL. 2016. Science, Technology and Innovation in the Digital Economy: the state of the art in Latin America and the Caribbean.
  • [15] Chesbrough, H.W. 2003. Open Innovation: The New Imperative for Creating and Profiting from Technology, Boston, MA: Harvard Business School Press.
  • [16] De Reuver, M., Sorensen, C., Basole, R. 2018. The Digital Platform: a research agenda. Journal of Information Technology, 33, p. 124 – 135.
  • [17] De Marco et al. 2019. Digital platform innovation in European SMEs: an analysis of SME instrument business proposals and case studies. JRC Technical Reports, European Comission.
  • [18] Ergas, H. 1987. Does Technology Policy Matter? in Guile B. R e Brooks H. Technology and Global Industry - Companies and Nations in the World Economy, National Academy Press, Washington, D.C.
  • [19] Evans, P., Gawer, A. 2016. The Rise of the Platform Enterprise: a global survey. The Center for Global Enterprise. The Emerging Platform Economy Series.
  • [20] Evans, D., Schmalensee, R. 2016. Matchmakers: the new economics of multisided platforms. Boston, Massachusetts: Harvard Business Review Press.
  • [21] Fabre, R. 2016. New Challenges for Knowledge: digital dynamics to access and sharing. London, UK: Iste, Hoboken, USA: Wiley.
  • [22] Fagerberg, J. 2017. Innovation Policies: rationales, lessons and challenges. Journal of Economic Surveys, 31 (2):497-512.
  • [23] Fisman, R., Sullivan, T. 2016. Everything we know about platforms we learned from medieval France. Harvard Business Review. Disponível em < https://hbr.org/2016/03/everything-we-know-about-platforms-we-learned-from-medieval-france >.
  • [24] FMI. 2018. Measuring the Digital Economy. International Monetary Fund Policy Papers.
  • [25] Gawer, A., (ed.). 2009. Platforms, Markets and Innovation. Cheltenhan, UK: Edward Elgar.
  • [26] Gawer, A. 2014. Bridging Differing Perspectives on Technological Platforms: Toward an Integrative Framework, Research Policy 43(7): 1239–1249.
  • [27] Gawer A., Cusumano, M. 2002. Platform Leadership: How Intel, Microsoft, and Cisco Drive Industry Innovation. Harvard Business School Press, Boston, MA.
  • [28] Goldfarb, A., Tucker, C. 2017. Digital Economics. NBER Working Paper Series.
  • [29] Hautamaki, A., Oksanen, K. 2018. Digital Platforms for Restructuring the Public Sector. In Smedlund, A., Lindblom, A., Miltronen, L., (eds.), Collaborative Value Co-creation in the Platform Economy. Springer.
  • [30] Kenney, M. and J. Zysman. 2016. The rise of the platform economy. Issues in Science and Technology, 32 (3): 61-69.
  • [31] Kenney, M., P., Rouvinen, T., Seppälä, J., Zysman. 2019. Platforms and industrial change, Industry and Innovation. DOI: 10.1080/13662716.2019.1602514
  • [32] Lazonick, W., Mazzucato, M. 2013. The risk-reward nexus in the innovation-inequality relationship: who takes the risks? Who gets the rewards?, Industrial and Corporate Change, 22(4), pp. 1093-1128
  • [33] Mazzucato, M. 2014. O Estado Empreendedor. Desmascarando o mito do setor público vs. setor privado. Ed. Portfolio Penguin, São Paulo.Mazzucato, M. 2017. Innovation, the State and Patient Capital, in Mazzucato, M., e Jacobs, M. (eds.), Rethinking Capitalism: Economics and Policy for Sustainable and Inclusive Growth. Wiley-Blackwell.
  • [34] MCTIC. 2016. Estratégia Nacional de Ciência, Tecnologia e Inovação 2016 – 2022.
  • [35] MCTIC. 2018. Estratégia Brasileira para a Transformação Digital (E-Digital).
  • [36] Moore, M. 2016. Tech Giants and Civic Power. The Centre for the Study of Media, Communication and Power. London: Policy Institute King’s College.
  • [37] Naoe, A. 2019. Empreendedorismo na Universidade. Jornal da USP. Disponível em < https://jornal.usp.br/universidade/usp-formou-10-dos-16-fundadores-de-unicornios-do-brasil/ >.
  • [38] OCDE, 2015. Data Driven Innovation: Big Data for Growth and Well-Being, OCDE Publishing, Paris.
  • [39] OCDE. 2018. Innovation Policies in the Digital Age. OCDE Science, Technology and Innovation Policy Papers.
  • [40] OCDE. 2019. The Digital Innovation Policy Landscape in 2019. OCDE Science, Technology and Innovation Policy Papers, nr. 71.
  • [41] Parker, G., Van Alstyne, M., Choudary, S.P. 2016. Platform Revolution: how networked markets are transforming the economy and how to make them work for you. New York, London: W.W.Norton & Company.
  • [42] Perez, C. 1983. ‘Structural Change and the Assimilation of New Technologies in the Economic and Social Systems’, Futures, Vol. 15, No. 5, pp. 357–75.
  • [43] Perez, C. 2002. Technological Revolutions and Financial Capital: The Dynamics of Bubbles and Golden Ages. Edward Elgar, Cheltenham.
  • [44] Roth, A. 2015. Como Funcionam os Mercados. Portfólio Penguin.
  • [45] Srnicek, N. 2017. Platform Capitalism. Cambridge, UK: Polity Press.
  • [46] Teece, D. 2018. Profiting from innovation in the digital economy: Enabling technologies, standards, and licensing models in the wireless world. Research Policy, 47, p. 1367-1387.
  • [47] Tiwana, A. 2014. Platform Ecosystems: Aligning Architecture, Governance, and Strategy. Morgan Kauffman: Walthan, USA.
  • [48] UNCTAD. 2017. Information Economy Report 2017: Digitalization, Trade and Development.
  • [49] Valor Econômico. 2019. Huawei desenvolve sistema próprio como alternativa ao Android. Disponível em < https://www.valor.com.br/empresas/6273871/huawei-desenvolve-sistema-proprio-como-alternativa-ao-android >.
  • [50] Yoo, Y., R. Boland, K., Lyytinem, A., Majchrzak. 2012. Organizing for Innovation in the Digitized World. Organization Science, 23 (5): p. 1398-1408.
  • [51] Yu, J., et al. 2019. Towards a service-dominant platform for public value co-creation in a smart-city: Evidence from two metropolitan cities in China. Technological Forecasting & Social Change, 142:168-182.
  • [52] Zackiewicz, M. 2015. A economia do software e a digitalização da economia. Revista Brasileira de Inovação, 14 (2), p. 313-336.
  • [53] Zysman J. and Kenney, M. 2018. The Next Phase in the Digital Revolution: Intelligent Tools, Platforms, Growth, and Employment. Communications of the Association of Computing Machinery, 61(2): 54-63.
Como citar:

Neto, Victo José da Silva; Bonacelli, Maria Beatriz Machado; Pacheco, Carlos Américo; "Política de Inovação na Era do Capitalismo de Plataformas", p. 1146-1151 . In: Anais do IV Encontro Nacional de Economia Industrial e Inovação. São Paulo: Blucher, 2019.
ISSN 2357-7592, DOI 10.5151/iv-enei-2019-6.2-060

últimos 30 dias | último ano | desde a publicação


downloads


visualizações


indexações