Blucher Design Proceedings

Fevereiro 2014, vol.1, num.1 - 8th Conference of the International Committee for Design History & Design Studies
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Design promotion in Belgium in the 1960s: national interests and european ambitions

Design promotion in Belgium in the 1960s: national interests and european ambitions

Serulus, Katarina

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This paper analyses the transnational design initiatives set up by Belgian design bodies during the 1960s to construct and disseminate the idea of ‘European Design’. Based on archival records and design magazines, the analysis offers new insights in intra-European design networks. Moreover, it deals with the complex tensions between Europe and the nation states, and between the globalization and the identity of products.

This paper analyses the transnational design initiatives set up by Belgian design bodies during the 1960s to construct and disseminate the idea of ‘European Design’. Based on archival records and design magazines, the analysis offers new insights in intra-European design networks. Moreover, it deals with the complex tensions between Europe and the nation states, and between the globalization and the identity of products.

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DOI: 10.5151/design-icdhs-055

Referências bibliográficas
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Como citar:

Serulus, Katarina; "Design promotion in Belgium in the 1960s: national interests and european ambitions", p-246-250. In: Farias, Priscila Lena; Calvera, Anna; Braga, Marcos da Costa & Schincariol, Zuleica (Eds.). Design frontiers: territories, concepts, technologies [=ICDHS 2012 - 8th Conference of the International Committee for Design History & Design Studies]. São Paulo: Blucher, 2012. São Paulo: Blucher, 2014.
ISSN 23186968, DOI 10.5151/design-icdhs-055

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