Service design as the service and social innovation for Shanghai urban mobility: An experimental project of “Smart Mobility”

Service design as the service and social innovation for Shanghai urban mobility: An experimental project of “Smart Mobility”

GAO, Bo; SIU, Kin Wai Michael; ZHU, Mingjie

Article:

Fast urbanization brings many challenges to the everyday life in Shanghai. There is a need of design for public service to improve the quality of urban life and providing ecological urbanism. After 20 years’ development in China, service design has been recognized at the beginning to the public service and social innovation applications nowadays. This paper presents a jointed service design research and education project “Smart Mobility”, which among three Asia design colleges. This paper is discussing around the application and practice of integrating service design thinking into enhancing the experience of urban mobility. After using the service design tools, the topic has been defined as how to make the auto-bus waiting time more interesting, and how to upgrade the experience of Shanghai Ferry. “HUXI” and “Art Stop” have been selected as the case study to explain the project approach and outcomes.

Fast urbanization brings many challenges to the everyday life in Shanghai. There is a need of design for public service to improve the quality of urban life and providing ecological urbanism. After 20 years’ development in China, service design has been recognized at the beginning to the public service and social innovation applications nowadays. This paper presents a jointed service design research and education project “Smart Mobility”, which among three Asia design colleges. This paper is discussing around the application and practice of integrating service design thinking into enhancing the experience of urban mobility. After using the service design tools, the topic has been defined as how to make the auto-bus waiting time more interesting, and how to upgrade the experience of Shanghai Ferry. “HUXI” and “Art Stop” have been selected as the case study to explain the project approach and outcomes.

Palavras-chave:

DOI: 10.5151/despro-icdhs2016-03_016

Referências bibliográficas

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Como citar:

GAO, Bo; SIU, Kin Wai Michael; ZHU, Mingjie; "Service design as the service and social innovation for Shanghai urban mobility: An experimental project of “Smart Mobility”", p-271-277. In: Wong, Wendy Siuyi; Kikuchi, Yuko & Lin, Tingyi (Eds.). <strong>Making Trans/National Contemporary Design History [=ICDHS 2016 – 10th Conference of the International Committee for Design History & Design Studies]</strong>. São Paulo: Blucher, 2016.
ISSN 23186968, DOI 10.5151/despro-icdhs2016-03_016