XVII Conference of the Iberoamerican Society of Digital Graphics - SIGraDi: Knowledge-based Design

The topic we have proposed for this conference, “Knowledge-based Design”, is an invitation to reflect on the nature of design knowledge, how we represent and how we use it in creative processes in digital environments. Design is a high-demand cognitive task that involves a combination of explicit and tacit knowledge, clearly stated rules or relations and heuristics derived from experience.

Although every designer has preferences to approach design problems, they share some characteristics such as the ability to quickly generate a small number of possible alternatives, the ability to develop the problem as well the solution in parallel through co-evolution and the ability to integrate knowledge from different disciplines, all of which are very distinctive features of our work.

These complex mental processes rely heavily on external structures of representation. What we see as formalization through any type of model does not necessarily capture all the complexity of the design. That is why we want to wonder about the ambiguity of the design problems, the mechanisms behind decision making, the role of digital media, the boundaries between explicit and tacit, and our ability to creatively manipulate our own knowledge.

We want to thank all of the authors who have embraced this call and who have contributed with their work towards the success of this conference. We thank the CEI who have placed their trust in our institution, especially to its President, Maria Elena Tosello for guiding us in this process, advisers Pedro Soza and Pablo Herrera for their continued counsel and Eduardo Hamuy and David Sperling for their important work in the Editorial Committee, who has had the difficult task of selecting the articles included in this book, previously evaluated by the members of the International Scientific Committee. We also thank our University which has supported us in organizing this event from the very beginning through its authorities, faculties, students, alumni, and technical and administrative staff, especially Nina Hormazábal Director of the Department of Architecture and Pedro Serrano Director of the University Editorial. Very special thanks to Volker Mueller from Bentley Systems and Glenn Katz from Autodesk, who have contributed to the success of this academic initiative.

Finally, I want to thank all the members of the COL for making this conference possible and welcome all the participants to SIGraDi 2013 Valparaiso.

Marcelo Bernal
Chair SIGraDi 2013

Local Organising Committee (LOC)

Marcelo Bernal
Chair SIGraDi 2013
Universidad Técnica Federico Santa María, Chile

Paula Gómez
Georgia Institute of Technology, USA

Amaya Glaría
Universidad Técnica Federico Santa María, Chile

Macarena Barrientos
Universidad Técnica Federico Santa María, Chile

Contributors

Cristián Calvo
Universidad Técnica Federico Santa María, Chile

Carlos Castro
Universidad Técnica Federico Santa María, Chile

Claudio Fredes
Universidad Técnica Federico Santa María, Chile

Editorial Committee

Maria Elena Tosello
Universidad Nacional del Litoral, Argentina

Eduardo Hamuy
Universidad de Chile, Chile

David Sperling
Universidade de São Paulo, Brasil

Marcelo Bernal
Universidad Técnica Federico Santa María, Chile

Topic Directors

Paula Gomez
Georgia Institute of Technology, USA

Pedro Soza
Universidad de Chile, Chile

Marcelo Bernal
Universidad Técnica Federico Santa María, Chile

International Executive Committee (IEC)

Board

Maria Elena Tosello
SIGraDi President
Universidad Nacional del Litoral, Argentina

Diana Rodríguez Barros
Administrative Vice
Universidad Nacional de Mar del Plata, Argentina

Eduardo Hamuy
Vice President Institutional Relations
Universidad de Chile, Chile

José Kós
Treasurer
Universidade Federal de Santa Catarina, Brasil

Pedro Soza
Secretary General
Universidad de Chile, Chile

Coordinators

Gabriela Celani
Universidade Estadual de Campinas, Brasil

Mauro Chiarella
Universidad Nacional del Litoral, Argentina

David Sperling
Universidade de São Paulo, Brasil

Gabriela Bustos
Universidad del Zulia, Venezuela

Adriana Granero
Universidad de Belgrano, Argentina

Alternate Member

Affonso Orciuoli
Universitat Internacional de Catalunya, España

Advisory Committee (AC)

Pablo Herrera
Universidad Peruana de Ciencias Aplicadas, Perú

Léia Bruscato
Universidade Federal do Rio Grande do Sul, Brasil

Eduardo Nardelli
Universidade de Mackenzie, Brasil

Member

Marcelo Bernal
Universidad Técnica Federico Santa María, Chile

Site do evento

Comissão organizadora